Two Italycharm bracelets on a wrist resting by a Dalmatian
Create your bracelet

Your life,
linked by you.

Choose charms for the people, places and little moments that made you.

  • 16,000+ customers
  • Free shipping over $59
  • 30-day free returns
Make it yoursWear your storyCollect moments.

Start here

Who's it for?

A bracelet that says who you areReady-made looks for the people you love.

Your own way

Or start from a blank bracelet.

Pick every charm yourself, on the base colour you love.

Build it

Build it.

Build it

Step 1 · Choose your base
Bracelet 1 · pick its colour
GoldGold
SilverSilver
RoseRose
BlueBlue
BlackBlack
Bracelet 2 · pick its colour
GoldGold
SilverSilver
RoseRose
BlueBlue
BlackBlack
Step 2 · Snap on your charms
1 / 1

Everything is added to your cart as regular items — edit or remove anything before checkout. No locked bundle.

Make it a whole story.

The more charms, the more we add.

Pick your chapter 05 First Chapter From $29.95 + shipping Most popular 10 Signature From $59.90 15 Full Story From $89.85 Loved by couples 20 Yours & Mine From $119.80
Bracelet✓✓✓×2
Opener—✓✓×2
Archive Pouch—✓✓×2
Mystery charm——✓×2
Gift note card——✓×2
Free shipping—✓✓✓
You save$28.00$53.48$71.46$135.42

Signature · from $59.90

Pick your charmsMake it yoursChange it whenever

How it works

Watch how easy it is to build.

Video: Watch how easy it is to buildWatch how easy it is to build / YouTube ↗
Find your fit

Pick your size by charms.

SizeWristCharms
Mini11.5 cm13
Junior13 cm15
Small15 cm17
Medium17 cm19
Large19 cm21
Max21 cm23

Your bracelet comes with 18 plain charms and fits most wrists. Swap in as many as you like.

Love the look?
Make it yours.

0:28
Charms in this look · 6 Italy Flag - Silver CharmRed Peppers - Gold CharmElegant Ruby Resin - Gold CharmLucky Aces - Gold CharmMidnight Weaver - Gold charmGolden Sunflower with CZ - Gold Pendant Charm
0:15
Charms in this look · 3 Chessboard Chic - Gold CharmFestive Cherry - Gold Pendant CharmMotorbike - Gold Charm
0:18
Charms in this look Festive Cherry - Gold Pendant Charm
0:07
Charms in this look · 3 KISS ME - Gold CharmCocktail - Gold CharmGolden Magic 8 Ball - Gold Charm
0:08
Charms in this look Blue-Eyed Heart - Gold Charm
Shop the look

The stack,
decoded.

Tap to discover every charm in her stack. Then make it yours.

Italycharm watch and charm bracelet worn with a pink faux-fur sleeve
Italycharm watch, charm bracelets and loose charms on a pink background

What customers say.

The details

Made for every day.

Italycharm bracelet in a cocktail glass by the pool
Italycharm bracelet worn at the beach
Stacked Italycharm bracelets in the sun
01

316L stainless steel

The base and silver charms won't rust or tarnish.

02

Enamel that holds its colour

Hand-finished enamel and set stones.

03

Restyle anytime

Charms snap on and off, so your bracelet changes when you do.

Questions, answered.

Shipping time & cost?

Orders to the US, Canada and Australia arrive in 7–14 days from the order date, Europe in 8–22 days and the rest of the world in 10–25 days. Free worldwide shipping on orders of $59 or more (below that: flat $7.50). Shipping & Returns details

Is it waterproof?

The base and silver charms are 316L stainless steel, so water won't harm them. Gold charms are plated: take them off before swimming or showering to keep the shine.

Why is the bracelet free?

Charms are what we make. Choose 5 or more and the bracelet is on us.

How do charms attach?

Each charm hooks onto the stretch band, no tools needed. The Charm Opener makes swapping even easier.

Will it fit my wrist?

Your bracelet comes with 18 plain charms and fits most wrists. Add or remove charms to adjust the fit.

Can I add more charms later?

Yes — that's the point. Your bracelet grows with you.

Is it suitable for kids?

Yes — our bracelets are made from high-quality, medical-grade 316L stainless steel, safe for the skin, non-toxic, and will not cause irritation.

That said, it’s designed as jewelry, not a toy — so we recommend wearing it under supervision for younger children to keep it safe and long-lasting.

✨ Many moms even get matching bracelets with their kids as a meaningful little bond.

How do I clean my bracelet?

You can wipe the bracelet with a soft cloth or soak it in warm water mixed with mild soap to clean. Avoid using strong chemicals and limit contact with sea water, especially for charms and color-plated bracelets.

Will the bracelet make me uncomfortable when I wear it?

No, our bracelets are designed to be completely comfortable on your wrist, even while sleeping.

However, you need to pay attention to the size of the bracelet; it should fit snugly or be slightly loose on your wrist. If it's too tight, it may cause discomfort.

Italycharm Archive Pouch
Mystery charm
Comes with 15 charms

It arrives
ready to give.

Build 15 charms and your bracelet comes with our Archive Pouch, a gift note card and a Mystery charm. Write their name inside the card and it is ready to hand over.

Build 15 charms ↑
Halloween treat · ends Oct 31

20% off
everything.

Use code HALLOWEEN20 at checkout. It stacks with your free gifts. One use per customer.

01Days
15Hours
34Minutes
46Seconds
HALLOWEEN20Build yours ↑
Hand sketch of a cherry charm in the Italycharm studio notebook
Our story

Drawn by hand.
Worn for years.

Italycharm is an independent charm house founded by Cinder Lin. Every charm starts as a sketch in our studio and is finished by hand in a small workshop in Hong Kong. More than 2,000 so far, and still growing.

Read our story ↗